Symbol of the strength and values of the Vassilaros family is Stefanie Kasselakis Kyles who traded her high heels as a very successful investment banker to run the family business. Driven by incomparable talent and 5 cups of black coffee a day, Stefanie is the intersection of old world core values and new world entrepreneurism.
Listen to Garrison’s interview with Stefanie:
The story of Vassilaros & Sons is about an institution that’s served all five boroughs with high-quality, hand-blended coffees, for nearly a century. 5 million cups a day of Vassilaros’ coffee fuels New Yorkers with the spirit that they need to build today and tomorrow, each and every day. But, the little coffee company that could is more than just a business that has weathered the economic storms of almost a hundred years. It’s about a business that’s been built on immigrants helping immigrants and values that stand the test of time like serving customers, gratitude and community.
Photo of Stefanie by Buck Ennis from the article Where Have All The Diners Gone by Aaron Elstein in Crain’s
"You've had such a varied and impressive career. It's awesome to read about your adventures and reinventions and how you're now helping others do the same," branding expert Dorie Clark, author of Reinventing You, Stand Out and Entrepreneurial You