In his bestselling Introduction to Personal Branding, Mel Carson  provides a short crash course (the book should take less than an hour to read or listen to) on what personal branding is and how to take your first steps toward perfecting your personal brand. The book provides actionable tactics you can employ immediately in order to start becoming more memorable within your career niche and grow your network. Continue reading Mel Carson on DESIGN YOU with Dr. Garrison Leykam →