Your LinkedIn Profile Activity section will only appear IF you create and post content. Think of your Activity section as a highway billboard. The average driver will only have about 5 to 10 seconds to view a billboard, read any text and comprehend the message. What do you want the recruiter (driver) to see in your Activity (billboard) that strengthens your job candidate potential? Your goal should be to increase your visibility, not only in your field and with your peers but with recruiters and hiring managers. You’d be well-served career-wise to post content on LinkedIn that continuously promotes you as an expert in your target next career step. LinkedIn’ers can follow you from a long-form post, whether they are in your network or not. That means you could have people opting in to receive updates from you who haven’t even connected with you! And, don’t forget to use targeted hashtags to help you get discovered. Posting on LinkedIn is a powerful way to have readers check out your Profile and endorse your Skills.

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