Becoming a thought leader in the media is a powerful way for executives and board members to establish themselves and their companies as industry experts. It can lead to increased brand recognition, improved reputation, and new business opportunities. However, becoming a thought leader is not something that can be accomplished overnight. It requires time, effort, and a strategic approach. Continue reading Executives: Become a Thought Leader in the Media
Tag Archives: personalbranding
Create Your Executive Brand Story
In today’s professional landscape, having a strong executive brand story is more important than ever. Your brand story is essentially the narrative that you craft about yourself and your professional achievements. It’s what sets you apart from other executives in your field. Here are some key steps to follow to create a powerful and effective executive brand story. Continue reading Create Your Executive Brand Story
Skills make you Retrievable and Recommendations make you Believable
When you want to be found by recruiters and hiring managers on LinkedIn remember that Skills = Keywords and play a significant role in matching you to what a prospective employer is looking for. So, make sure you are taking advantage of all 50 Skills slots on your LinkedIn Profile and that your Skills are targeted to the positions you want to be found for. Like the breadcrumbs left by Hansel and Gretel in the classic Brothers Grimm story, they are the path for finding your way to your next opportunity. Continue reading Skills make you Retrievable and Recommendations make you Believable
What does your LinkedIn Activity convey to employers
Your LinkedIn Profile Activity section will only appear IF you create and post content. Think of your Activity section as a highway billboard. The average driver will only have about 5 to 10 seconds to view a billboard, read any text and comprehend the message. What do you want the recruiter (driver) to see in your Activity (billboard) that strengthens your job candidate potential? Continue reading What does your LinkedIn Activity convey to employers