Tag Archives: personalbranding

Flunking a Personality Test Can Cost You Your Dream Job

In today’s Wall Street Journal article, “Flunking a Personality Test Can Cost You Your Dream Job,” author Callum Borchers examines the increasing reliance of employers on personality assessments—including psychological questionnaires, astrology, and handwriting analysis—to evaluate job candidates. Continue reading Flunking a Personality Test Can Cost You Your Dream Job

Navigating a Career Transition: Overcoming Challenges and Achieving Success

A career transition—whether by choice or circumstance—can feel like standing at a crossroads, uncertain of which direction to take. Whether you’re making a pivot to a new industry, reentering the workforce, or striving for leadership, the process is often filled with uncertainty, self-doubt, and logistical challenges. However, with the right mindset and strategy, a career transition can be a launchpad to something greater. Continue reading Navigating a Career Transition: Overcoming Challenges and Achieving Success

Building A Compelling Resume: Tips to Highlight Your Unique Strengths and Experiences

In today’s competitive job market, your resume is not just a document summarizing your work history; it is your personal marketing tool designed to sell your skills and achievements to potential employers. Crafting a resume that stands out involves more than listing your job duties; it requires a strategic approach to highlight your unique strengths and experiences effectively. Here are essential tips to create a compelling resume that captures attention and makes a memorable impact: Continue reading Building A Compelling Resume: Tips to Highlight Your Unique Strengths and Experiences

Executives: Become a Thought Leader in the Media

Becoming a thought leader in the media is a powerful way for executives and board members to establish themselves and their companies as industry experts. It can lead to increased brand recognition, improved reputation, and new business opportunities. However, becoming a thought leader is not something that can be accomplished overnight. It requires time, effort, and a strategic approach. Continue reading Executives: Become a Thought Leader in the Media

Create Your Executive Brand Story

In today’s professional landscape, having a strong executive brand story is more important than ever. Your brand story is essentially the narrative that you craft about yourself and your professional achievements. It’s what sets you apart from other executives in your field. Here are some key steps to follow to create a powerful and effective executive brand story. Continue reading Create Your Executive Brand Story

Skills make you Retrievable and Recommendations make you Believable

When you want to be found by recruiters and hiring managers on LinkedIn remember that Skills = Keywords and play a significant role in matching you to what a prospective employer is looking for. So, make sure you are taking advantage of all 50 Skills slots on your LinkedIn Profile and that your Skills are targeted to the positions you want to be found for. Like the breadcrumbs left by Hansel and Gretel in the classic Brothers Grimm story, they are the path for finding your way to your next opportunity. Continue reading Skills make you Retrievable and Recommendations make you Believable